MCE Marketo Certified Expert Exam Questions and Answers

Select the Smart List(s)

Drag over Opportunity Columns

Select Export Rows

Activate Custom Columns in Admin

Use Mark Input to display the abbreviation while storing the full state

Store the full state in “Stored Value” and the abbreviation in “Display Value” on the form field settings

Store the full state in “Display Value” and the abbreviation in “Stored Value” on the form field settings

Use Mark Input to display the full state value while storing the abbreviation

Once members are marked as “Attended”, they cannot move to “Attended On-demand”.

Once members are marked as “Attended”, they cannot move to “No Show”.

Once members are marked as “Registered”, they cannot move to “Waitlisted”.

Once members are marked as “Registered”, they cannot move to “Invited”.

Date of Activity

Both a and c

Sent Date

Created Date

All leads in the program with an engagement score higher than 5.

All leads who have not exhausted content in the entire program.

All leads who have exhausted content in the entire program.

All leads who are in the first stream of the program.

A lead can exist in multiple segmentations but not in multiple smart lists.

Segmentations can be used to create dynamic content while smart lists cannot.

Smart lists can be used as a filter option when creating an email program while segmentations cannot.

Smart lists can be used in smart campaigns while segmentations cannot.

To avoid an error message from showing if the field Company is empty

To display “there” in the email if the field First Name is empty

To avoid an error message from showing if the field First Name is empty

To populate the first name field with “there” if the field First Name is empty

To display values like current Date/Time

To show a value if a lead’s referenced field is empty

To refer to the name or description of a program

To create custom variables at the Campaign Folder or Program level